COVID-19 Response Across Business Sectors
COVID-19 Response Across Business Sectors
Every company stayed in business and on average increased revenues by 16%
THE CHALLENGE
COVID-19 had a significant impact on every business (small, medium, and large) in every industry
Companies were caught off guard, were unprepared, and most didn’t have a contingency plan
Fear of the unknown set in and many business leaders had lost confidence in decision making. Some did nothing, some blindly tried a few things that did not work, and others decided to “wait it out”
THE SOLUTION
Met with all my clients, as well as other friends, colleagues, and business leaders in my network
Kept leaders calm, focused on can-do attitude, problem solving, opportunistic mindset, and reassured employees by being open, honest, transparent, and including them in a new action plan
Analyzed every area of the companies (budget, sales, marketing, performance, plans, etc), reviewed strengths, weaknesses, opportunities, and threats, and led leaders and staff through the change process
Developed an agile business strategy centered around being nimble in how products and services could be delivered, targeting new markets, better adapting to existing client’s needs, and providing new/personalized consumer experiences
THE RESULT
Gave business leaders hope and confidence by creating a new “art of the possible,” overcoming adversity, and winning
Organizations were “leaned” out by cutting non-critical expenses, reducing inventories, streamlining processes, becoming more efficient, and are now able to quickly and proactively respond to any type of market disruption
Every company stayed in business and on average increased revenues by 16%