Cleaning Company
Cleaning Company
Company Turned Around, Back In Black In 4 Months
THE CHALLENGE
Small sized company was losing money and about to go out of business
Owner lacked business acumen, experience, and qualifications
No targeted marketing and sales plan
Classic “working in the business, not on it” situation
THE SOLUTION
Developed hyper focused marketing strategy (specific prospects, channels, and tactics)
Implemented new streamlined sales model for faster conversions
Enhanced the service delivery for increased customer satisfaction and repeat & referral business
THE RESULT
Turned the company around and in the black in 4 months
Repositioned the owner from “doing everything” to leading the organization, making sure things get done on time, and customers are happy
Company’s reputation improved, started receiving 5-Star Reviews, and is positioned as one of the cleaning industry leaders in their city